Approve kit colours, logos and wording before the final artwork

A convincing mockup can still contain unchecked details

Once a kit begins to look finished, it is tempting to approve it on overall appearance. Before the artwork is treated as final, a club also needs to review the things that are easy to miss at a glance: the right logo files, readable wording, intended colour areas and accurate spelling. A mockup can feel right as a design and still need careful proofreading.

It helps to separate two questions. “Does this look like our team?” is about creative direction. “Is this the approved crest file, is the sponsor name correct, and does the squad list match?” is about accuracy. AEVO’s kits page shows customisable teamwear; the club still needs to review the version prepared for its own request.

Give the details clear owners

Picture a club where the chair knows the sponsor arrangement, the team manager holds the current roster and the kit coordinator knows which crest file is current. If everyone is assumed to check everything, one crucial detail can be missed. Assign the review: one person compares badges with approved originals and confirms permission to use sponsor artwork; another checks player names and numbers against the latest list; the design lead confirms that the latest mockup includes the requested changes.

Imagine a team receiving a mockup that looks excellent, but an old sponsor graphic remains and one player’s number is wrong. This is an illustrative situation, not a customer story. It explains why proofing is worthwhile even after everyone likes the overall design.

Read it twice, in two different ways

First open the latest version at a size where wording is legible. Check club and sponsor names, shirt names and numbers character by character. Compare them with one current source list maintained by a named person, not a chain of old messages. Then look at position and contrast: can text be read against its background, and do marks appear on the intended panels? Screen colour is a useful guide to combinations, not a promise of an exact match on the finished garment.

If a competition organiser has requirements for marks or wording, the club should check them before approval. Use only logo files the club is entitled to use. When revisions are needed, identify the exact view and location, and request an updated version so the correction is visible rather than remembered from a conversation.

Make the final sign-off meaningful

Before someone calls the artwork final, make sure the correct version was reviewed, spelling and numbers match, sponsor artwork is authorised and requested corrections appear. The authorised person can then consider the purchase separately. For questions about a design enquiry, contact AEVO. AEVO advertises a free design proposal within 24 hours; checking the proof is the club’s own practical step before deciding whether to order.